/Project 1200 Display to Illustrate the Toll of Tobacco on Kick Butts Day

Project 1200 Display to Illustrate the Toll of Tobacco on Kick Butts Day

March 31, 2006

Who The Southern Nevada Health District and community partner agencies.

Project 1200 display and national Kick Butts Day news conference.

When News Conference: April 5, 2006 at 11 a.m.
Project 1200 Display: April 5, 2006 from 10 a.m. to 6 p.m.
Where Fashion Show Mall
Indoors at the runway/center stage

Now in its 11th year, Kick Butts Day is a national event that calls attention to the dangers of tobacco use and secondhand smoke. The Project 1200 display is a Kick Butts Day effort across 20 major cities to raise awareness about the 1,200 people that die each day due to tobacco use.

The Fashion Show Mall display will incorporate 1,200 empty pairs of shoes, with a personal story, quote or fact attached to each. Above the shoes, commercials highlighting the health consequences of tobacco use will air on large television screens above the stage.

Tobacco is the leading cause of preventable death in the United States, killing nearly 450,000 people each year – more than alcohol, illicit drugs, homicide, suicide, car accidents and AIDS combined. Exposure to secondhand tobacco smoke can cause a number of health problems, such as cancer, and it can aggravate existing conditions like asthma, allergies and heart disease.

News conference speakers:

Dr. Lawrence Sands
Director of Community Health
Southern Nevada Health District

Cindy Roragen
Executive Director
Nevada Tobacco Prevention Coalition

Larry Matheis
Executive Director
Nevada State Medical Society

Princess Browne
XPOZ Coalition (pronounced “expose”)


Visit the Media Contacts webpage for media related inquiries.


The Southern Nevada Health District serves as the local public health authority for Clark County, Boulder City, Henderson, Las Vegas, Mesquite and North Las Vegas. The agency safeguards the public health of the community’s residents and visitors through innovative programs, regulations, and initiatives focused on protecting and promoting their health and well-being. More information about the Health District, its programs, services, and the regulatory oversight it provides is available at www.SNHD.info.